Games make up 21.Apple’s App Store has 1.76 million apps and 460,000 games Microsoft recently released an updated version of its Bing smartphone app with the ChatGPT functionality to Apple’s App Store and Google’s Android Play Store.We have collected data on Apple’s App Store and Google Play. These account for approximately 75 percent of all app downloads in China.Īpple is able to continue to operate in China with its app store, although the Chinese government regularly sweep the store to remove apps and games. They have also purged millions of apps from their respective stores, in an attempt to improve quality across the ecosystem.Īs Android is unavailable in China, several app stores have sprung up in the country, which include MyApp by Tencent, Huawei App Market, OPPO software store and a few others. There are also niche app and game stores outside of mobile, such as Steam, Epic Games Store, and the Microsoft Store app for PC.Īpple and Google have both, for the past three years, added more barriers to entry for developers. Microsoft launched its own store for Windows Mobile and Huawei has its own store after being banned from using Android. Others have tried to match Apple and Google. Don’t miss this chance to stay ahead of the game! FInd out more Discover tips on getting a fast start, mapping conversion values, and understanding the impact of changes on growth. Unlock the full potential of SKAdNetwork (SKAN) 4.0 for iOS app growth! Join our upcoming webinar and learn how to develop a winning strategy with industry experts.
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